
I have been putting a lot of thought lately into what it is about the profession of law that has gone astray and left so many professionals either miserable or driving them out altogether. The perceived “roots” of these problems have long been the subject of scholarly articles and current discussion: Lack of work-life balance, unchallenging work, systemic under-delegation, no diversity (and no more than lip service to solving the problem], competitive individualistic work environments, eat-what you kill systems, and, of course, the dreaded billable our system with it’s evil sister [quotas]. I have become passionate about Exemplar and the fixed-price model based on the subjective theory of value because executing on the business model Is DOMINO ONE to all of the other “symptoms” of a broken system. That’s right—the business model fixes and addresses each and every one of the factors that represent the deterioration of an honorable profession. (READ MORE)
In Recent News, it was discovered that billing by the hour causes cancer in professionals who adopt these billing practices. The problem is said to start with cancerous “time-billing” cells in the brains of consulting and law firm partners. Since these cells infect the brain, causing irrational behavior in the partners thereby causing them to lose all common sense (to healthy hosts).
Exemplar CEO Speaks to General Counsels and Law Firm Leaders at the Arc Group’s Alternative Fees Conference in San Francisco, CA. On November 11, 2009, law firm leaders and customer came together from across the nation to discuss alternative fee models. At the conference, Exemplar’s CEO, Christopher Marston, presented how value-based pricing better aligns financial interests of firms with the success of the customer.


